Nintendo S Seven Biggest Wii U Marketing Mistakes
From the beginning, the Wii U suffered from weak sales and a lack of consumer awareness. Some blamed the console itself, but even if one agrees that the Wii U is not the “best” console, consumers aren’t logical entities that create detailed lists of Wii U specs and features and then make the “best” choice. Consumers get something because they want it, and sales is the art of making consumers believe they really need something....